Is Primitivo Zinfandel? Is Zinfandel Primitivo? Depends on who you ask... leaf structure is similar yet not the same. We're comfortable enough to say they're in the same family but not twins. Look folks, what Primitivo provides is an intense core of black fruit, whatever its origin (either Italy's Puglia region or Croatia) we do not know of a more food friendly wine. $ 36.00 $ 28.80 Club Member Price